• Exhibitions & Trade Shows

Acquire Digital will be showcasing its Wayfinder SmartHub solution

At the world’s largest retail conference and Expo, NRF 2020 in New York, Acquire Digital will be showcasing its Wayfinder SmartHub solution at the booth of its partner, Intel (Booth 4637). From January 12-14 at the Javits Center in New York, visitors to the Intel booth will be able to use Acquire’s Wayfinder to visualise the layout of the booth and the journey they will take visiting Intel’s partner demonstrations in the booth, as well as see the exhibition hall as a whole and find the other Intel partners around the expo.

Acquire Digital has used their product Wayfinder and created an interactive 3D pinch-and-zoom model of the Intel booth and used their Wayfinder technology for the event area. In a retail environment, both of these can be used to showcase products, or to make the customer experience better for large retail environments.

Acquire is also showcasing on the same unit an example of their wayfinder in use in a FMCG retail environment and how similar technology can be used to help drive additional sales by educating, informing and engaging with customers.

Additional examples of their Remote Assistance integration, anonymous audience analytics (Powered by Intel OpenVino), and gamification will demonstrate, how they can work together as a family of products to provide a wealth of solutions.

The driving force behind Acquire Digital’s Wayfinder is to help make the customer journey seamless. The system can curate immersive and personalized shopping experiences, bring augmented reality and gamification to the shopping mall, and give stores and malls unique insights into customer activity in their locations.

Acquire Digital’s Managing Director Neil Farr says, “we are looking forward to being Intel’s chosen wayfinding partner for this year’s NRF show, the team have been working hard on some fantastic upgrades and additional capabilities that will result in huge benefits for the retail industry when it comes to consumer engagement and customer insights. It’s an extremely interesting time for retail and what better place to be than at NRF 2020”.

Acquire Digital’s Wayfinder is an enterprise grade digital directory solution that is enhancing the customer experience in retail, campus, healthcare and transportation environments.



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