
How Digital Mall Mapping Platforms are Expanding the Omnichannel Shopping Experience for Retail Centers
How should mall properties use digital maps within their website, mobile experience, and on-promise kiosks.

NatWest wanted to install a combination of interactive systems with digital signage into their flagship branch based in Leeds, to keep their branch looking fresh and up to date.
Digital signage was installed throughout the branch as well as at the windows to attract customers outside the bank. Their Premier Banking Lounge also included digital signage that displayed Freeview TV as part of the screen layout. The solution also included touch screen interactive pods to allow customers to go online to check their account, make payments or simply browse the internet.
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How should mall properties use digital maps within their website, mobile experience, and on-promise kiosks.
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